Marketing Lady Gaga

The controversy over product placement in Gaga’s new Telephone video

March 15, 2010 • Tags: , , • Posted in: Blog, Social Media • Posted by: rjesson • Comments

Good morning and hello!

Greetings webusers of the world!
Allow me to introduce myself, I am Jonathan Eaton, New Business Account Executive at Quba. You’re probably wondering who I am and what I do-so here’s a bit of background, some witty banter and a window into my enthusiasm for all that’s fine online.
Born in mid 1980’s Wales to a Canadian [...]

March 9, 2010 • Tags: , , , , • Posted in: Blog • Posted by: jeaton • Comments

The Social Media X Factor

Love him or hate him, you have to admire Simon Cowell as a marketer. I wager that when he got the news that Rage Against The Machine had claimed the top spot on the UK singles chart, rather than being angry he will have been quietly taking notes. A Facebook campaign fuelled by Twitter had [...]

December 21, 2009 • Tags: , • Posted in: Blog, Social Media • Posted by: Rob Wilmot • Comments

Should you Retweet yourself?

How do you reach your following if a large percentage of them will never see your Tweet? Retweeting yourself gives you the opportunity to ensure maximum exposure for your most important messages or content, and if carefully planned and tracked, it won’t have a negative impact on the number of followers you have. Discover the benefits and methods used to most effectively retweet yourself.