Archive for the ‘Social Media’ Category

How to write a great blog post

I bet that at least 90% of us are not natural ‘writers’. By natural I mean possessing the ability to quickly and effortlessly produce a fluent, well constructed article or blog that in some way resonates with and hooks our intended audience – or words to that effect!
I would put myself in the 90%. At [...]

February 19, 2010 • Posted in: Social Media • Posted by: Matthew Williams • Comments

Social Media and Business

A presentation from Quba’s very own Rob Wilmot. A plain English introduction to Social Media for marketeers; including the size of market opportunity, practical business applications, dos and don’ts and measuring return on investment.
Social Media in Business
View more presentations from Quba Digital.

February 16, 2010 • Tags:  • Posted in: Blog, Social Media • Posted by: rjesson • Comments

Sale of virtual goods continues to increase, despite recession

I just read a very interesting article on e-marketer’s blog about the sale of virtual goods in Second Life. It’s been some time since I was a Second Life user, I got into it back in 2006 after I was asked to research it for work. I actually ended up getting pretty into it and [...]

January 27, 2010 • Posted in: Blog, Social Media • Posted by: rjesson • Comments

Quba launches cross platform campaign to raise awareness of Sex Trafficking

Exciting news, last week we launched phase one of the website, Facebook fan page and YouTube channel for a breakthrough campaign intended to raise awareness of the internal trafficking of vulnerable young girls in the UK into the sex trade. The centre point of the campaign is a 20 minute film called My Dangerous Loverboy. The [...]

January 26, 2010 • Posted in: Blog, Social Media • Posted by: rjesson • Comments

Driving traffic to your blog

Happy new year everybody! Returning to work after the holidays I was excited to do a monthly review of traffic (geek!) to the Quba blog. I discovered that Nick’s Diadem post was the most popular, with 111 page views and Rob’s post on the Social Media X Factor had the most comments. Well done guys!
I [...]

January 7, 2010 • Posted in: Blog, SEO, Social Media • Posted by: rjesson • Comments

The Internet Decade

Over the last month or so I’ve been starting to get nostalgic. As the first decade of a new century closes and a new one opens, I’ve been reflecting on how this has been the era of the Internet and how society has experienced a paradigm shift in the way we consume media, buy stuff, [...]

December 31, 2009 • Posted in: Blog, SEO, Social Media • Posted by: Rob Wilmot • Comments

Customising and optimising your facebook fan page

As part of our own Social Media communications, we have set up a fan page for Quba on facebook. I have found some really useful, easy tools and tips to for optimisation which I would like to share here.
1. Page content: In order to optimise your page for facebook search make sure you include keywords [...]

December 22, 2009 • Tags: , • Posted in: Blog, Social Media • Posted by: rjesson • Comments

The Social Media X Factor

Love him or hate him, you have to admire Simon Cowell as a marketer. I wager that when he got the news that Rage Against The Machine had claimed the top spot on the UK singles chart, rather than being angry he will have been quietly taking notes. A Facebook campaign fuelled by Twitter had [...]

December 21, 2009 • Tags: , • Posted in: Blog, Social Media • Posted by: Rob Wilmot • Comments

Disqus: Tracking your Social Media footprint

Using Disqus to track and connect blog commenting

December 14, 2009 • Tags:  • Posted in: Blog, Social Media • Posted by: rjesson • Comments

Managing the mass of information in Social Media

In the comments from my post earlier this week Alison Cross asked about keeping tabs on the sea of information we now all have access to with Social Media. I decided to write a few tips to help.
1. Decide exactly WHAT you want to look at. Is it your company’s name? Industry news? Make yourself [...]

December 10, 2009 • Tags:  • Posted in: Blog, Social Media • Posted by: rjesson • Comments