Archive for the ‘SEO’ Category
How can I optimise every page of my site?
Have you ever wondered how much of what you do is unnoticed?
Every day in the UK good work escapes praise. People get ignored and services get forgotten. Answers get lost and questions remain unanswered. It’s life..but it shouldn’t be, especially when it comes to your business’ website.
We’ve had loads of enquiries about getting your site [...]
SEO & Social Media to renew their wedding vows
SEO and Social Media got married a while ago. The wedding was great, PR (the mother of the bride) got drunk and PPC kept quiet when the question was asked.
Not long after the wedding, baby ‘online reputation management’ was born. Everyone was happy and a long life together seemed on the cards.
The problem is, as [...]
What is PageRank?
PageRank was patented by Google founders, Larry Page and Sergey Brin when they founded Google way back in 1998.
It is an algorithm that determines how popular a website is, assigning a ranking to a page depending on how likely a user is likely to come across it by randomly clicking links on the website. [...]
What are long-tail search terms and how do I optimise for them?
Yesterday at Internet World 2010 I thoroughly enjoyed a talk on how Dell used long tail search terms to boost sales by 50% in a year. Sounds good and it’s worth considering…
Long-tail search term examples
Let me demonstrate some long-term search terms from Quba’s own site:
what makes a good legal website
we can reduce your bounce rate
uses [...]
Driving traffic to your blog
Happy new year everybody! Returning to work after the holidays I was excited to do a monthly review of traffic (geek!) to the Quba blog. I discovered that Nick’s Diadem post was the most popular, with 111 page views and Rob’s post on the Social Media X Factor had the most comments. Well done guys!
I [...]
The Internet Decade
Over the last month or so I’ve been starting to get nostalgic. As the first decade of a new century closes and a new one opens, I’ve been reflecting on how this has been the era of the Internet and how society has experienced a paradigm shift in the way we consume media, buy stuff, [...]
Getting The Most From Search Engine Optimisation
Most businesses are now waking up to the fact that they need to be carrying out search engine optimisation or SEO. Following on from our fantastic SEO results for Sleepmasters, the University of Nottingham and Bag It Don’t Bin It, we wanted to carry out research into how satisfied businesses are with the SEO services [...]
How do you get a tenfold increase in traffic?
If I told you that you could see a tenfold increase targeted traffic to your website through search engine optimisation, would you believe me? Probably not, but this is exactly what Sleepmasters has achieved with a little bit of help from Quba
Kampyle Feedback Tool Launched for PatientLawyers.com
Irwin Mitchell’s PatientLawyers.com launched this morning with Kampyle – an online, easy to install feedback mechanism. The tool sits in the bottom right corner of the page and when clicked on opens a form to collect the user’s opinion with.
Combined with Google Analytics Kampyle provides a great way of understanding what user’s think of your [...]
Should you Retweet yourself?
How do you reach your following if a large percentage of them will never see your Tweet? Retweeting yourself gives you the opportunity to ensure maximum exposure for your most important messages or content, and if carefully planned and tracked, it won’t have a negative impact on the number of followers you have. Discover the benefits and methods used to most effectively retweet yourself.