Archive for the ‘Design’ Category
What is an Informational Cul-de-Sac?
Too many websites expect the user to read the content to the bottom of the page but then provide no further action.
A Cul-de-What?
Cul = slang for bum
De = of
Sac = bag
Therefore we can translate Cul-de-Sac to Bum of Bag (or bottom of bag). It’s a deadend. In town planning if a car drives into a [...]
What makes a legal website good?
In preparing to speak to a number of marketing managers and directors from professional services firms (law firms, accountants and insolvency practitioners) I carried out an interesting piece of research into the homepages of the UK’s top 25 law firms.
I collected data on each site’s features and layout as well as scoring their design and [...]
How to select photography for my website?
The famous adage “A picture speaks a thousand words” could not be more relevant today than when it was first used reportedly by a Chinese emperor four thousand years ago.
Consider for a moment the websites that you have visited in the past week. How many did not include a photograph or illustration? Not many I [...]