Archive for April, 2010
What are long-tail search terms and how do I optimise for them?
Yesterday at Internet World 2010 I thoroughly enjoyed a talk on how Dell used long tail search terms to boost sales by 50% in a year. Sounds good and it’s worth considering…
Long-tail search term examples
Let me demonstrate some long-term search terms from Quba’s own site:
what makes a good legal website
we can reduce your bounce rate
uses [...]
Hi everyone!
Allow me to introduce myself- my name’s Naz and I am the newest member in the Digital Marketing team at Quba. It’s going to be a whole week in office for me today and what better way to celebrate that than by a brand new post in the Quba blog. So here I am.
I had been [...]
Content strategy for business
What is “content strategy” and how can it help your business?
Mobile phones – Deal with the key issues or constant distraction?
This constant checking of hand held devices has become endemic and although there are many reasons for the participants to behave this way (including fear of what is going on without them, a feeling of self importance, a craving for multi tasking – I could go on..) the effect is that we are continually only partly paying attention to anything.
