Archive for December, 2009
The Internet Decade
Over the last month or so I’ve been starting to get nostalgic. As the first decade of a new century closes and a new one opens, I’ve been reflecting on how this has been the era of the Internet and how society has experienced a paradigm shift in the way we consume media, buy stuff, [...]
So long 2009, it’s been a blast
So 2009 is now nearly wrapped up and there are only 15 minutes left in the office before we break up to eat excessively and enjoy time with friends and family.
Some of my Quba highlights of 2009:
Quba gets social: Our research into social media marketing was published and went down a treat, with companies across [...]
Customising and optimising your facebook fan page
As part of our own Social Media communications, we have set up a fan page for Quba on facebook. I have found some really useful, easy tools and tips to for optimisation which I would like to share here.
1. Page content: In order to optimise your page for facebook search make sure you include keywords [...]
Keeping an aging population online – DIADEM
Image: Tiago Rïbeiro
Despite all the revitalised hype surrounding HTML5, web accessibility is not such a hot topic at the moment. This is disappointing to those of us who see an open and accessible web as (at the risk of over egging it a bit) crucial to the future of mankind.
So when Dr Tony Elliman, coordinator [...]
The Social Media X Factor
Love him or hate him, you have to admire Simon Cowell as a marketer. I wager that when he got the news that Rage Against The Machine had claimed the top spot on the UK singles chart, rather than being angry he will have been quietly taking notes. A Facebook campaign fuelled by Twitter had [...]
Disqus: Tracking your Social Media footprint
Using Disqus to track and connect blog commenting
Managing the mass of information in Social Media
In the comments from my post earlier this week Alison Cross asked about keeping tabs on the sea of information we now all have access to with Social Media. I decided to write a few tips to help.
1. Decide exactly WHAT you want to look at. Is it your company’s name? Industry news? Make yourself [...]
How can I increase conversion rates on my Website?
A conversion on a website may include events such as submission of a contact form, a product purchase, downloading information or even visiting a specific page. This blog post will highlight how important conversion tracking is and how you can increase conversions on your website by using historical data.
Conversion rates are affected by many different [...]
The brave new world of Social Media
Introduction to Quba’s new Social Media Manager with some rambling on BBC computers and early Internet usage!
Dramatic final moments of the Quba pool tournament on film
Friday 27th of November saw the finals evening for the bi-monthly Quba pool tournament. With three highly competitive leagues being played over the 2 month period the final games were played out with the results as follows:
Premier League – Darren Bristow took 1st place whilst 2nd place went to Rob Wilmot. Matthew Williams and Ben Franklin [...]
